Trademarks and advertising Consumer protection and misleading and comparative advertising: Italian Competition Authority (AGCM) Regulation 5.11.2024 By Resolution No 31356 of 5 November 2024, the Italian Competition Authority (AGCM) has adopted the…
Trademarks and advertising Patronymic trademarks: The “Elettra Lamborghini” case On 26 January 2024, the Board of Appeals of the Italian Patent and Trademark Office (UIBM) establis…
Trademarks and advertising Position Trademarks: The “Loro Piana” case The European Union Intellectual Property Office (EUIPO), by order of 26 April 2024, rejected the re…
Trademarks and advertising Greenwashing Directive On 28 February 2024, the EU Directive 2024/825 (so-called Greenwashing Directive) was approved, whi…
Trademarks and advertising False reviews The Italian Competition Authority (AGCM) imposed a penalty of EUR 4.5 million on the company Facile…